A guest post by Sagar Mandan.
I know how difficult and overwhelming it must be to create your own website, especially for beginners! Some might even think it’s impossible unless you’re a developer or have some knowledge of web design.
But don’t fret, because there are tools and software that’s easy to use, to the point that anyone can create a website for any use!
That’s where WordPress comes along, with many companies like Sketchcorp recommending this as the best CMS (content management system) available. CMS is the programme you use to add content to your website.
But how exactly is WordPress the ultimate choice for bloggers and future website owners? Read on for the reasons why WordPress is the best CMS and a guide for you to learn from branding company!
Why is WordPress the best CMS?
Since WordPress was released back in 2003, it never stopped growing! Why? Here are the top reasons:
1. They focus on user experience
WordPress offers various themes and plugins for websites to look professional, attractive and user-friendly. As a result, visitors enjoy and understand the website more easily, which decreases the site bounce rate. This helps with your website’s SEO ranking.
2. You can create attractive permalinks
It’s easy to edit your site’s permalink (the individual URL of the posts or pages) on WordPress, so you won’t have URLs filled with too many characters. You can even add your focus keyword to inform readers AND help with search rankings.
3. Easier to manage metadata
SEO titles and its metadata can improve the way search engines interpret how important your website is. WordPress allows you to customise both, with the ability to add your keywords for better SEO ranking for your chosen phrase/word.
4. Simple to optimise images
Images and other forms of media are essential for blog posts, which also help with SEO. In WordPress, you can add images easily and give them alternative texts, which search engines will notice to rank your site better.
5. No slow load time
Page speed is important for both the search engines and your viewers. If your website is slow, this can frustrate users and can rank you LOWER in SERPs. WordPress avoids this issue by offering plugins to help with your website speed.
6. Optimised for mobile users
Mobile usage is extremely important and grows throughout the years, which is why websites need to be optimised for various devices. WordPress themes offer better access for mobile users, making it faster and more navigable for anyone!
7. Integrate campaigns with social media
Social media is huge and the best platform to market your brand. WordPress also helps improve your social media presence by allowing you to customise social media buttons to place on your blog. This makes your content more shareable so that people know where they can reach you!
8. Awesome plugins to choose from
When using WordPress, there are many plugins to help with your SEO ranking. Just install the most appropriate plugins:
- Yoast SEO can help optimise content written for humans and search engine crawlers
- Google XML Site Maps and Google Analytics
9. Easy to integrate with other tools
It’s easy to integrate WordPress as the best CMS with various plugins, which you can also connect with other tools. Useful software tools like Sucuri, G Suite, ConvertKit and more can boost your engagement.
10. Many SEO-friendly themes
As mentioned before, there are a multitude of themes to choose from, which aren’t just attractive, but can also help improve user-friendliness and SEO rankings. These SEO-friendly themes optimise your site specifically for search engines.
A Guide of Using WordPress
Now that you know why WordPress is the best CMS available, how can you use it? Here are some simple tips you can follow:
1. Select Your WordPress plan
First, choose a WordPress plan. The main differences are the monthly fees, the site customisations you need, as well as access to various marketing tools. There IS a free plan option, although you’ll have to purchase your own domain, plugins, themes, and hosting provider!
2. Set up your domain name
Your domain is like your home address and the hosting provider is the home, with data files making up the furniture in the home. There are various domain and hosting providers to choose from, and I recommend you find one from reputable servers to ensure better website speed and security.
3. Install WordPress and choose a theme
Next, you’ll have to install WordPress as the best CMS which connects the new domain with your site. Remember to answer any questions shown after installation. Your website will then be installed on the hosting account after 24 hours or so. Make your domain the Primary Domain in WordPress afterwards.
4. Add posts and pages
Before adding posts and pages, start customising your website with a good responsive theme. Fortunately, WordPress comes with thousands of free and paid themes and templates, offering various layouts, colours, formatting styles, as well as many other features.
After you have chosen and customised your theme, add relevant posts and pages according to your websites’ niche.
5. Customise your site and install plugins
Customise your website with even more detail, by adding About Us or product pages. For more dynamic pages, customise your site’s title tagline and even your navigation bar to make it easier to find your way around your site.
Install relevant plugins to add more functionality and relevance to your website. There are thousands of available plugins for WordPress!
6. Optimise the site for better speed
Before you go live and begin sharing your website, optimise it first for your viewers and customers to enjoy. After all, if your pages take too long to load, people won’t stay around. Improve your website performance with browser caching, as well as plugins which improve load speed.
Conclusion of WordPress as the best CSM
I hope my guide on WordPress encouraged you to try out the platform for your website. So don’t wait any longer and have fun using WordPress more efficiently now!
Do you have any questions or want to share your tips and experiences with WordPress as the best CMS available? Share them in the comments section below – all your thoughts are much appreciated.
About the author
- Top 6 essential SEO tools used by small businesses - 24 June 2022
- Tips for optimising photos for online shops for search engines - 26 May 2022
- What makes an ideal workstation for the WFH blogger? - 1 May 2022